We're all going through this pandemic together and have been holding back from living life to the fullest extent possible for health and safety reasons. You might even say it feels like we're living life with a "glass half full" for the moment.
All we have is right here and right now, so we may as well be optimistic about the future and hold on to the hope that we'll be gathering together and hugging our loved ones again soon.
This new collection is called Laugh and Live with a Glass Half Full - dedicated to living life optimistically by seeing the glass as half full (not half empty). In the meantime, let's laugh, love and live our way through this!
Full line of products available through our print on demand store. Click HERE.
Get your "Coastal Distancing" shirts here.
Stay safe and keep positive!
How can we keep our products selling during and after COVID-19?
That’s the $64 million question retailers and brands are brainstorming to figure out as quickly as possible. This was THE hot topic during the recent Licensing Expo Las Vegas 2020 (virtual) show in June and continues to be discussed among the best minds in the licensing world. Licensing Global Magazine - How Retailers Can License Their Way to Growth (June 22, 2020).
Consumers are choosing established brands and those they are more familiar with over less-known, experimental brands. There is a lot of disruption and uncertainty in the world right now and people are looking for safety, good deals, and ways to find peace and joy in the midst of it all.
As we’ve seen time and time again on the news lately, people are flocking to the beaches. It’s the one place they can feel peace and freedom, and make lasting memories.
CP Coastal’s mission, through its coastal themed designs, is to connect people to the joy and energy they get from the beach. Designs are available to manufacturers (via licensing) for placement on a wide variety of products including paper, textiles, home décor, kitchenware, bedding, and lifestyle accessories.
We’d like to help your brand grow and thrive by giving consumers what they want – to feel a bit more at ease with laid-back beach vibes.
#RetailTrends #ArtLicensing #CoastalLiving #CoastalDistancing